Hi, I’m Andrea

User Experience designer passionate about helping people, plants and product designs grow.

My projects

Student.  Storyteller. Solution Architect.

Before discovering user experience and product design, I enjoyed a decades-long career as an actress in Hollywood. I appeared in over 50 productions of studio films, network tv shows, national commercials and classical theatre performances. 

User Experience is a great way to merge my background in storytelling with a purpose. I love employing my experience and education in Theatre from the University of Southern California and UX Design through UCLA Extension to advocate and design for the people who use your products.

Creating the characters I portrayed as an actress meant researching and observing human behavior, empathizing with people unlike myself and telling their story in the most compelling and relatable way. Skills I now bring to researching target markets, connecting with study participants and championing your customers’ needs in every design decision. 

My unique background provides me with the skills to design products, services and solutions that deliver studied, intuitive and engaging user experiences.

When I’m not discovering the why behind a user-centered problem, you can find me outside with my son planting, pruning and growing our garden in Los Angeles, California.